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GOAL
I was at the forefront of project managing, strategizing, and executing events for De’Longhi that told the best stories about our group of products and services. The Inspired Home Show was the event our company consistently attended. I was responsible for building strategy and driving an integrated approach across the event to attract qualified buyers, and help to exceed pipeline & revenue targets.
MARKETING COLLATERAL
Trade Show Booth Design including Visual Elements
PROJECT ROLE
Brand & Trade Marketing Manager
COMPANY
De’Longhi Group, NA
INDUSTRY
B2B, Retail, E-Commerce
SKILLS
Branding & Identity, Creative Direction, Trade Show On-Site & Content Marketing, Event Operations, Visual Marketing & Merchandising