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Omni-Channel Campaign Strategy & Creative Direction | The Children’s Place

Brand Guidelines

Integrated Marketing | Creative Direction | Retail Campaigns

Overview

Led 360° integrated marketing campaigns across 1,100 stores, strengthening brand storytelling and driving visibility across digital, direct, and in-store channels.

Deliverables

• Omni-channel campaign strategy and planning
• Creative direction across email, social, and digital
• Direct mail and in-store marketing assets
• Cross-channel storytelling and campaign alignment

Impact

Strengthened brand visibility • Delivered cohesive storytelling across channels • Contributed to measurable business growth

Selected Work

(Campaign Assets, Email & Digital, Direct Mail, In-Store Marketing)

Back to School Brand Marketing Campaign

TCP Blog

Campaign Application: Website Landing Page

Mobile Application

Instagram Profile

Advertising