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That’s Fancy | Campaign & Brand Storytelling

Brand Guidelines

Campaign Strategy | Event Marketing | Content & Brand Experience

Overview

Led campaign strategy and creative execution for “That’s Fancy,” a multi-channel initiative designed to elevate brand storytelling and drive engagement around the Fancy Food Show.

Deliverables

• Campaign concept and messaging
• Digital and social content
• Event marketing and brand assets
• Integrated content across platforms

Impact

Elevated campaign visibility • Strengthened brand storytelling • Increased audience engagement across channels

Selected Work

(Campaign Assets, Digital Content, Event Marketing, Brand Storytelling)

Concept Video

Logo Exploration

Style Concept

Email | Web Banner Concepts

Image Exploration