Content Creation & Social-First Marketing
The Petrova Experience
Designed and executed cohesive brand storytelling assets and digital content that elevated engagement and reinforced brand strategy across social platforms.
Led the creative development of campaigns across social media and branded content to drive awareness and engagement.
Oversaw B2B content creation, social media management, and founder-as-influencer strategy, fostering digital community growth and brand positioning.
Reviewed and approved creative concepts, briefs, and final assets, ensuring alignment with brand voice, visual identity, and strategic goals.
Translated client objectives into compelling content for LinkedIn, Instagram, YouTube, and other platforms while staying ahead of trends in social media and influencer culture.