Event Marketing and Project Management
The Petrova Experience 2024 CX Strategy Conference
Led creative direction and production for the 2024 CX Strategy Conference, an intimate gathering designed for C-suite executives focused on customer experience innovation.
Developed a cohesive visual campaign spanning digital, social, print, and event branding to build awareness and spark engagement.
Oversaw the creation and rollout of branded assets including event signage, social graphics, web banners, email creatives, and presentation templates.
Partnered with internal stakeholders and external vendors to ensure brand consistency and strategic alignment.
